Agile Coach Weniversity

Agile transformation turns out not to be as easy as it seems.

Becoming Agile as an organization requires more then being in front of a plan board at 9.00 AM. So what are we talking about exactly? An Agile transformation is a paradigm shift and that is the complexity in the simplicity of Agile. Coaches come, help and often leave. When you don’t have an internal Agile coaches community to sustain the paradigm shift your transformation is at risk. The Agile Coach Weniversity helps high potential Agile people in your organization to become Agile coaches at the level you need. They will understand the Agile concept, multiple Agile methods and practices and know how to apply them. On top of this they will be trained deeply in communication skills, facilitation skills and coaching skills. Those are needed to help teams and individuals to (sustainable) change to new ways of working, communication and collaborating.

Target Audience

  • This program is developed for all those who want to become a certified Agile coach. Their background is only relevant in terms of identifying the potential to both do the job in general and to be accepted in this role in their organization.
  • This program is also developed for those who want to become a certified Agile coach delivering value to their clients in Agile transformations or Agile coaching.

What will you learn?

  • The theory behind multiple Agile methods and practices. How to apply them, both inside and outside the world of IT
  • Communication skills in the broadest sense will be improved. They are essential in the Agile interaction concept and are a crucial success factor
  • Participants will understand concepts of and practicing techn iques of coaching. Agile transformations are based on behavorial change and therefor there will be a part of the programm focusing on this
  • The crucial part is being able to blend the 3 topics above into the daily environment and apply them as an Agile coach

Covered Topics:

Agile body of knowledge:

  1. The Agile Manifesto and its directions
  2. Values, principles and their application
  3. Agile methods and practices as AgilePM, Scrum, XP, Lean, KanBan, etc., their theories and application
  4. Agile roles and responsabiliti4s
  5. The Agile mindset
  6. Agile leadership
  7. Agile Foundations

Communication Skills:

  1. Communication styles
  2. Group dynamics
  3. Representation styles
  4. Conflict management
  5. 6 axis of Facilitation
  6. Group development

Coaching Skills:

  1. Giving and receiveing feedback
  2. Coaching types
  3. Adaptive coaching styles
  4. The Agile coach
  5. The Agile coach and the Agile interaction rituals

Transformation coaching:

  1. The transformation model IATM
  2. Maturity assessment, use and benefits
  3. Creating transformation Foundations
  4. Running an Agile transformation


  • The program takes 4 weeks
  • Each week covers one of the blocks above
  • Each block will contain 2 days of training and 3 days of practice
  • Blocks will contain visit to transformation sites, intervision with Agile coaches on the job and work on transformation cases
  • The candidate can go into assessment3-6 months after this program to become a certified Agile coach
  • Certification via the EXIN in NL, an independent certifying body

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Arie van Bennekum is one of the authors of the Agile Manifesto and Thought Leader with Wemanity. He is a pragmatic who embeds his pragmatism in structure, discipline and common sense. This eventually led to becoming one of the authors of the Agile Manifesto and an expert in the area of Agile Project Management, team facilitation, agile techniques and user involvement. Believing in his team, facilitating them to reach their best combined with end user involvement, have his focus when he speaks, presents, demonstrates and lectures about agility.

Today, as Wemanity’s Thought Leader, Arie focuses his energy on leading agile transformations for large international corporates and on researching better ways of integrating agile. Arie also is Chair of the Agile Consortium International, lecturer at universities and keynote speaker at conferences.


  • Price: € 5950 excl VAT
  • Language: Dutch or English
  • Duration: 4 weeks
  • Facilities: Lunch, drinks, coffee, tea, snacks

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